{"title":"NATURIE","description":"\u003cp dir=\"ltr\"\u003eNaturie is the Japanese brand behind one of the country's most famous skincare products: the Hatomugi Skin Conditioner, a 500ml bottle of coix seed lotion that has won Japan's biggest beauty awards and stayed a cult favourite for over two decades. The formula is deliberately simple, fragrance free, alcohol free and oil free, built around hatomugi (Job's tears) extract to flood skin with lightweight hydration.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","products":[{"product_id":"hatomugi-skin-conditioning-milk-230ml","title":"Hatomugi Skin Conditioning Milk (230ml)","description":"\u003cp dir=\"ltr\"\u003eIf you've ever wanted a moisturiser that works as hard on your body as it does on your face, this is it. Naturie's Hatomugi Skin Conditioning Milk is a lightweight, non-sticky lotion built around Coix Seed Extract, also known as Hatomugi, or Job's Tears, a time-honoured Japanese skincare ingredient celebrated for its ability to nourish and deeply hydrate. The result is skin that feels genuinely soft, supple and comfortable.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWhat gives this milk its staying power is the way it works with your skin's stratum corneum, the outermost layer, to bind moisture and hold it there throughout the day. Your skin retains that hydration, so you genuinely feel the difference over time. With regular use, the appearance of fine lines caused by dryness visibly softens too, making it an impressive everyday staple.\u003c\/p\u003e\n\u003cp\u003eThe formula is free from perfume and alcohol, making it a gentle option for sensitive skin. Lightweight and fast-absorbing, it sits comfortably in a facial routine as much as it does as an all-over body moisturiser\u003c\/p\u003e\n\u003cp\u003eLightweight and fast-absorbing with a smooth, milky finish, this is an all-day, all-over moisture solution. Suitable for Cherubs of all skin types, particularly those prone to dryness.\u003c\/p\u003e\n\u003ch3\u003eIt's Skin Cupid approved because...\u003c\/h3\u003e\n\u003cp\u003eNaturie's Hatomugi line has been a long-standing staple in Japan, and this milk shows why. It does what a daily moisturiser should: keep skin genuinely hydrated and soft. Effective on face and body, and gentle enough for sensitive skin.\u003c\/p\u003e\n\u003ch3\u003eAt a glance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSuits all skin types, especially those prone to dryness or sensitivity\u003c\/li\u003e\n\u003cli\u003eLightweight, non-sticky milky texture that absorbs quickly and delivers deep, long-lasting hydration\u003c\/li\u003e\n\u003cli\u003eVisibly softens the appearance of fine lines caused by dryness with regular use\u003c\/li\u003e\n\u003cli\u003eFree from perfume and alcohol, gentle enough for even sensitive skin\u003c\/li\u003e\n\u003cli\u003eWorks as a face and body moisturiser, day and night\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NATURIE","offers":[{"title":"Default","offer_id":49164168069355,"sku":"NATU-MOI-HAT-230","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0267\/7676\/4606\/files\/HatomugiSkinConditioningMilk_230ml.png?v=1788962096"},{"product_id":"hatomugi-essence-500ml","title":"Hatomugi Essence (500ml)","description":"\u003cp\u003eNaturie's Hatomugi Essence is a lightweight, multi-use lotion featuring Coix Seed Extract, also known as Job's Tears, a time-honoured Japanese ingredient celebrated for its ability to deliver deep, long-lasting hydration. The result is skin that feels genuinely soft, supple and thoroughly nourished, day after day.\u003c\/p\u003e\n\u003cp\u003eWhat makes the formula so effective is its simplicity. Alongside Coix Seed Extract, the essence contains a trio of humectants: Glycerin, Butylene Glycol and Dipropylene Glycol, each working to draw moisture into the skin and maintain hydration through the day. Dipotassium Glycyrrhizate, derived from liquorice root, adds a calming, soothing quality that makes it a good choice for days when skin feels reactive or sensitised.\u003c\/p\u003e\n\u003cp\u003eOil-free and fragrance-free, the formula absorbs quickly without any greasiness or residue. It works well as a first step in your routine, applied before serum or moisturiser, leaving skin feeling refreshed and prepped.\u003c\/p\u003e\n\u003cp\u003eVersatile enough to use as an essence, a toner, a sheet mask soak or a body treatment, the 500ml size means you can use it as generously as you like. Suitable for Cherubs of all skin types, including those prone to sensitivity.\u003c\/p\u003e\n\u003ch3\u003eIt's Skin Cupid approved because...\u003c\/h3\u003e\n\u003cp\u003eThis Japanese icon earns its reputation on the strength of its formulation: a fragrance-free, oil-free, humectant-rich formula that keeps skin hydrated without overcomplicating your routine.\u003c\/p\u003e\n\u003ch3\u003eAt a glance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSuits all skin types, including sensitive and reactive skin\u003c\/li\u003e\n\u003cli\u003eDelivers deep hydration with a trio of humectants alongside Coix Seed Extract\u003c\/li\u003e\n\u003cli\u003eVisibly softens and smooths skin with regular use, helping to minimise the appearance of fine lines caused by dryness\u003c\/li\u003e\n\u003cli\u003eOil-free and fragrance-free, with Dipotassium Glycyrrhizate adding a calming, soothing quality for reactive skin\u003c\/li\u003e\n\u003cli\u003eMulti-use in a generous 500ml size, works as an essence, toner, sheet mask soak or body treatment\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NATURIE","offers":[{"title":"Default","offer_id":49164168102123,"sku":"NATU-SER-HAT-500","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0267\/7676\/4606\/files\/HatomugiEssence_500ml.png?v=1788961947"},{"product_id":"hatomugi-gel-180g","title":"Hatomugi Gel (180g)","description":"\u003cp dir=\"ltr\"\u003eIf there is one product that has become a staple in Japanese skincare routines for good reason, it is the Naturie Hatomugi Gel. This oil-free, all-in-one moisturising gel features Coix Seed Extract, also known as Job's Tears, a beloved Japanese ingredient valued for its ability to hydrate and leave skin feeling noticeably softer and more supple with consistent use.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\"What makes this gel stand out is its versatility. The lightweight, non-greasy formula works as a hydrating serum after your essence, as a standalone moisturiser in place of a heavier cream, or as a rinse-off sheet mask when applied generously. It absorbs quickly and leaves no sticky residue, just refreshed, comfortable skin.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eFree from perfume and alcohol, the formula keeps things simple. Its oil-free composition makes it a clean, lightweight option that sits comfortably in any routine.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe texture is cooling and almost weightless, sinking in quickly and leaving skin looking plump with a natural, healthy finish. It works equally well on face and body. Suitable for Cherubs of all skin types, including those who prefer lighter textures.\u003c\/p\u003e\n\u003ch3\u003eIt's Skin Cupid approved because...\u003c\/h3\u003e\n\u003cp\u003eThe Hatomugi line has earned its following in Japan, and this gel shows why. Lightweight, oil-free and fragrance-free, it hydrates without heaviness and adapts to however your routine needs it.\u003c\/p\u003e\n\u003ch3\u003eAt a glance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSuits all skin types, particularly those who prefer a lightweight, cooling gel texture\u003c\/li\u003e\n\u003cli\u003eHydrates with Coix Seed Extract, leaving skin feeling noticeably softer and more supple\u003c\/li\u003e\n\u003cli\u003eOil-free formula absorbs quickly without leaving residue\u003c\/li\u003e\n\u003cli\u003eMulti-use: works as a serum, moisturiser, or rinse-off hydrating mask, on face and body\u003c\/li\u003e\n\u003cli\u003eFree from perfume and alcohol, gentle enough for sensitive or reactive skin\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NATURIE","offers":[{"title":"Default","offer_id":49164168429803,"sku":"NATU-MOI-HAT-180","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0267\/7676\/4606\/files\/HatomugiGel_180g.png?v=1788961833"}],"url":"https:\/\/www.skincupid.co.uk\/collections\/naturie.oembed","provider":"Skin Cupid","version":"1.0","type":"link"}