{"title":"JAPANESE SKINCARE","description":"\u003cp\u003eIn Japanese skincare, the humble 'lotion' is a hydrating toner rather than a body cream, and it sits at the heart of the routine. Patted into freshly cleansed skin, it floods the complexion with moisture before lightweight milks and gels lock it in. Discover J-beauty favourites like Hada Labo's hyaluronic acid lotions, Naturie's Hatomugi range and Melano CC's vitamin C care, all designed to help you achieve that soft, bouncy mochi skin.\u003c\/p\u003e","products":[{"product_id":"hatomugi-skin-conditioning-milk-230ml","title":"Hatomugi Skin Conditioning Milk (230ml)","description":"\u003cp dir=\"ltr\"\u003eIf you've ever wanted a moisturiser that works as hard on your body as it does on your face, this is it. Naturie's Hatomugi Skin Conditioning Milk is a lightweight, non-sticky lotion built around Coix Seed Extract, also known as Hatomugi, or Job's Tears, a time-honoured Japanese skincare ingredient celebrated for its ability to nourish and deeply hydrate. The result is skin that feels genuinely soft, supple and comfortable.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWhat gives this milk its staying power is the way it works with your skin's stratum corneum, the outermost layer, to bind moisture and hold it there throughout the day. Your skin retains that hydration, so you genuinely feel the difference over time. With regular use, the appearance of fine lines caused by dryness visibly softens too, making it an impressive everyday staple.\u003c\/p\u003e\n\u003cp\u003eThe formula is free from perfume and alcohol, making it a gentle option for sensitive skin. Lightweight and fast-absorbing, it sits comfortably in a facial routine as much as it does as an all-over body moisturiser\u003c\/p\u003e\n\u003cp\u003eLightweight and fast-absorbing with a smooth, milky finish, this is an all-day, all-over moisture solution. Suitable for Cherubs of all skin types, particularly those prone to dryness.\u003c\/p\u003e\n\u003ch3\u003eIt's Skin Cupid approved because...\u003c\/h3\u003e\n\u003cp\u003eNaturie's Hatomugi line has been a long-standing staple in Japan, and this milk shows why. It does what a daily moisturiser should: keep skin genuinely hydrated and soft. Effective on face and body, and gentle enough for sensitive skin.\u003c\/p\u003e\n\u003ch3\u003eAt a glance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSuits all skin types, especially those prone to dryness or sensitivity\u003c\/li\u003e\n\u003cli\u003eLightweight, non-sticky milky texture that absorbs quickly and delivers deep, long-lasting hydration\u003c\/li\u003e\n\u003cli\u003eVisibly softens the appearance of fine lines caused by dryness with regular use\u003c\/li\u003e\n\u003cli\u003eFree from perfume and alcohol, gentle enough for even sensitive skin\u003c\/li\u003e\n\u003cli\u003eWorks as a face and body moisturiser, day and night\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NATURIE","offers":[{"title":"Default","offer_id":49164168069355,"sku":"NATU-MOI-HAT-230","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0267\/7676\/4606\/files\/HatomugiSkinConditioningMilk_230ml.png?v=1788962096"},{"product_id":"hatomugi-essence-500ml","title":"Hatomugi Essence (500ml)","description":"\u003cp\u003eNaturie's Hatomugi Essence is a lightweight, multi-use lotion featuring Coix Seed Extract, also known as Job's Tears, a time-honoured Japanese ingredient celebrated for its ability to deliver deep, long-lasting hydration. The result is skin that feels genuinely soft, supple and thoroughly nourished, day after day.\u003c\/p\u003e\n\u003cp\u003eWhat makes the formula so effective is its simplicity. Alongside Coix Seed Extract, the essence contains a trio of humectants: Glycerin, Butylene Glycol and Dipropylene Glycol, each working to draw moisture into the skin and maintain hydration through the day. Dipotassium Glycyrrhizate, derived from liquorice root, adds a calming, soothing quality that makes it a good choice for days when skin feels reactive or sensitised.\u003c\/p\u003e\n\u003cp\u003eOil-free and fragrance-free, the formula absorbs quickly without any greasiness or residue. It works well as a first step in your routine, applied before serum or moisturiser, leaving skin feeling refreshed and prepped.\u003c\/p\u003e\n\u003cp\u003eVersatile enough to use as an essence, a toner, a sheet mask soak or a body treatment, the 500ml size means you can use it as generously as you like. Suitable for Cherubs of all skin types, including those prone to sensitivity.\u003c\/p\u003e\n\u003ch3\u003eIt's Skin Cupid approved because...\u003c\/h3\u003e\n\u003cp\u003eThis Japanese icon earns its reputation on the strength of its formulation: a fragrance-free, oil-free, humectant-rich formula that keeps skin hydrated without overcomplicating your routine.\u003c\/p\u003e\n\u003ch3\u003eAt a glance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSuits all skin types, including sensitive and reactive skin\u003c\/li\u003e\n\u003cli\u003eDelivers deep hydration with a trio of humectants alongside Coix Seed Extract\u003c\/li\u003e\n\u003cli\u003eVisibly softens and smooths skin with regular use, helping to minimise the appearance of fine lines caused by dryness\u003c\/li\u003e\n\u003cli\u003eOil-free and fragrance-free, with Dipotassium Glycyrrhizate adding a calming, soothing quality for reactive skin\u003c\/li\u003e\n\u003cli\u003eMulti-use in a generous 500ml size, works as an essence, toner, sheet mask soak or body treatment\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NATURIE","offers":[{"title":"Default","offer_id":49164168102123,"sku":"NATU-SER-HAT-500","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0267\/7676\/4606\/files\/HatomugiEssence_500ml.png?v=1788961947"},{"product_id":"hatomugi-gel-180g","title":"Hatomugi Gel (180g)","description":"\u003cp\u003eMeet the Japanese skincare staple that has quietly become a cult favourite across Asia: Naturie's Hatomugi Gel. Lightweight, fuss-free and seriously hardworking, this oil-free moisturising gel is built around Coix Seed Extract (also known as Job's Tears), a beloved ingredient in Japanese skincare known for its ability to nourish and deeply hydrate the skin for a visibly soft, supple finish. Whether your skin is crying out for moisture or you simply want something that does the job without weighing you down, this gel delivers.\u003c\/p\u003e\n\u003cp\u003eWhat makes this formula so clever is its versatility. The oil-free base absorbs quickly into your skin without clogging pores or interfering with any other products in your routine, meaning it layers beautifully both beneath and alongside other skincare. Glycerin and Dipropylene Glycol work alongside the hero Coix Seed Extract to help draw moisture into your skin and keep it there throughout the day.\u003c\/p\u003e\n\u003cp\u003eThe texture itself is a genuine pleasure: a soft, non-greasy gel that melts into your skin and leaves it feeling refreshed rather than tacky. It's also free from perfume and alcohol, making it a gentle option for those who prefer to keep things simple and unfussy.\u003c\/p\u003e\n\u003cp\u003eSuitable for use on both face and body, this is a true all-rounder. Use it as a serum, a moisturiser, a makeup base or even as a rinse-off hydrating mask. Suitable for Cherubs of all skin types, especially those with dry or combination skin looking for lightweight, lasting hydration.\u003c\/p\u003e\n\u003ch3\u003eIt's Skin Cupid approved because...\u003c\/h3\u003e\n\u003cp\u003eNaturie has been crafting trusted, no-nonsense Japanese skincare for decades, and this gel is the perfect example of that quiet confidence: a straightforward, fragrance-free formula built around a genuinely effective hero ingredient, with the versatility to earn a permanent spot in any routine.\u003c\/p\u003e\n\u003ch3\u003eAt a glance:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSuits all skin types, particularly those with dry, oily or combination skin seeking lightweight hydration\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eDeeply moisturises with Coix Seed Extract for visibly soft and supple skin\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eOil-free and non-greasy formula absorbs quickly without clogging pores\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eVersatile multi-use product: works as a serum, moisturiser, makeup base or rinse-off mask\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSuitable for use on both face and body\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eFree from perfume and alcohol for a gentle, unfussy experience\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLayers seamlessly within your existing skincare routine without affecting absorption of other products\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"NATURIE","offers":[{"title":"Default","offer_id":49164168429803,"sku":"NATU-MOI-HAT-180","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0267\/7676\/4606\/files\/HatomugiGel_180g.png?v=1788961833"}],"url":"https:\/\/www.skincupid.co.uk\/collections\/japanese-skincare.oembed","provider":"Skin Cupid","version":"1.0","type":"link"}